Solais Lighting, Inc., the leading manufacturer of lightweight, specification-grade LED lamps with Luxiance® technology, was featured in tED Magazine’s August issue announcing the 2011 marketing award winners in an article titled “Marketing at Its Very Best”. The 32-page spread highlighted the marketing campaign winners in detail and covered the event that took place at the NAED’s AdVenture Electrical Marketing Conference in Chicago on August 15, 2011.
For the first time in the competition’s 42-year history, all entries were submitted digitally. With hundreds of entries submitted across 12 categories, only a handful of winners were awarded the prestigious marketing recognition by tED Magazine. Solais Lighting received the Best of the Best Award in the “Integrated Promotional Campaign (Manufacturer Under $250 Million)” category for its successful drive to convey the benefits of its “Environmentally Friendly LED Lighting.”
For more information about the Best of the Best awards or to see a list of all the winning marketing campaigns, click here.
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